Use the Keyword Density Tool to see how often individual words and phrases appear on a web page. The results can help you understand the page’s primary topics, compare content with competing pages, and identify terms that may be repeated too often.
Keyword density is calculated by comparing the number of times a word or phrase appears with the page’s total word count. There is no recommended percentage that applies to every page. Use the results as a diagnostic reference rather than a target, and keep the content natural, useful, and clearly focused on the subject.
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