PPC is as much about maintenance and development as it is about establishment. So if you think that simply putting up a good PPC campaign will ensure you the top slot for years to come, you could not be more wrong. This is also the reason why bigger firms tend to hire PPC companies who […]
Test Your Redirects with Our Redirect Checker Tool: How to use canonical and server-side redirects for SEO When you move a file on your server you want to be certain that you pass the proper redirect directive to the browsers and more importantly, the Search Engines. The 301 redirect is the only redirect we recommend […]
Since my last post on search engine market shares in 2008, Google’s dominance in the U.S. and worldwide markets has only risen to even loftier heights. However, with signals in place that 2012 could see once vital Yahoo lose even more ground to Google and Bing, which didn’t yet exist in 2008, it’s worth a […]
This year makes 10 years that I personally have been optimizing sites. That being said it also marks a point where SEO is becoming a flooded market with every Joe Schmoe able to be an SEO professional and every large SEO firm hiring every Tom, Dick, and Harry, not that I do not like large […]
A report from Hitslink, an analytics firm, states that Google has close to 80% of worldwide search traffic and market share. Those numbers indicate the importance of marketing on Google and should make businesses consider BOTH SEO and PPC campaigns as viable marketing solutions. With new search engines popping up and trying to compete, it […]
