PPC is as much about maintenance and development as it is about establishment. So if you think that simply putting up a good PPC campaign will ensure you the top slot for years to come, you could not be more wrong. This is also the reason why bigger firms tend to hire PPC companies who […]
You better think before using popular applications meant for blogs as the core for your business. What happens when Google decides to remove access to your site from the results because your trendy and popular blog application (WordPress in our case) gets hacked without your knowledge. Think about it, you invest thousands into marketing and […]
From hatbait to drinkbait, Search Engine Strategies is a marketers venue for marketing and linkbaiting. This year was no exception. It seems NYC has its reputation amongst the marketing celebrities that market themselves via SES. This year I managed to meet many of them, at least may of the bloggers. Some of the marketers in […]
One very good topic of discussion when considering the most effective campaign for a client to maximize the clients’ Return on Investment (ROI) is to determine whether to consider targeting Social Media Marketing (SMM) aka “LinkBait” or to use traditional SEO link building and advertising. With as much hype as Social Media is getting, even […]
Here’s something that I have been thinking about for the last few months all wrapped up in one post. Keep in mind I tend to be extremely sarcastic, and sometimes things here are not what they appear (this is my disclaimer, proceed at your own risk). I am a little late for April fools, but […]
In today’s world of online marketing, businesses need to go beyond standard SEO services and embrace the recommendations of modern search engines to seek higher quality SEO strategies. SEO firms that give their clients an added benefit to their service, or offer viral marketing services as an additional package, offer their clients the ability to […]
