Top 10 Strategies to Increase PPC Conversions
PPC is as much about maintenance and development as it is about establishment. So if you think that simply putting up a good PPC campaign will ensure you the top slot for years to come, you...
Read MoreSEO Image Author
Founder and CEO of SEO Image
Articles, analysis, and practical guidance covering SEO, online reputation management, paid search, digital strategy, and AI search visibility.
About the Author
Founder and CEO of SEO Image
Alan Rabinowitz is the founder and CEO of SEO Image, an SEO and online reputation management agency established in 2002. He has worked in digital marketing since 1998, helping companies strengthen their organic search visibility, protect their reputations, and adapt to changes in search.
Alan specializes in search engine optimization, online reputation management, paid search, content strategy, and visibility across AI-powered search platforms. His work has supported organizations in financial services, publishing, real estate, healthcare, professional services, hospitality, and other competitive industries.
He is the author of Front Page Addiction and has developed SEO and reputation management training for writers, marketers, and business teams. Alan has also presented educational programs on search visibility and online reputation management, including a webinar for the Better Business Bureau.
Before entering digital marketing, Alan worked as a professional illustrator, creating artwork for clients and properties including Marvel Comics, Topps, Hasbro, Magic: The Gathering, Dungeons & Dragons, and The Lord of the Rings. That creative background continues to influence his approach to search strategy, brand presentation, content, and problem-solving.
PPC is as much about maintenance and development as it is about establishment. So if you think that simply putting up a good PPC campaign will ensure you the top slot for years to come, you...
Read MoreTest your redirects with the SEO Image Redirect Checker A 301 redirect tells browsers and search engines that a URL has permanently moved to a new location. When implemented correctly, it sends visitors to the appropriate...
Read MoreSince my last post on search engine market shares in 2008, Google’s dominance in the U.S. and worldwide markets has only risen to even loftier heights. However, with signals in place that 2012 could see once...
Read MoreThis year makes 10 years that I personally have been optimizing sites. That being said it also marks a point where SEO is becoming a flooded market with every Joe Schmoe able to be an SEO...
Read MoreA report from Hitslink, an analytics firm, states that Google has close to 80% of worldwide search traffic and market share. Those numbers indicate the importance of marketing on Google and should make businesses consider BOTH...
Read MoreWhat if…the testing of Google Adwords on Yahoo is really something else? What if Yahoo is trying to help Google determine the value of Yahoo if adwords were to be part of Yahoo. Since Google’s main...
Read MoreYou better think before using popular applications meant for blogs as the core for your business. What happens when Google decides to remove access to your site from the results because your trendy and popular blog...
Read MoreIt seems like a dog’s age since Google updated the PageRank Toolbars. Making this the second PR update for the year. Many sites are reporting lowered PageRank, but some younger sites seem to have been given...
Read MoreThis is very unusual but it seems our Google Local listing is displaying someone else’s URLs, maybe our data was somehow misplaced, it also lists additional sites that are not ours, nor are they located in...
Read MoreYahoo! Search, which currently has the most paid ads above the natural results with 4 ads, has decided to put some emphasis back to the natural by adding an arrow next to the first natural result....
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